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December 11th 2014

5 Ways to Save the SF Music Scene: Takeaways from Project AMPLIFI's Concert & Conversation

Last Thursday, Project AMPLIFI produced a Concert & Conversation (C2) to explore the question of how the Bay Area Music & Art scene can survive and thrive, despite the affordable housing crisis. Our panelists suggested five actions for anyone who wants to keep San Francisco and the Bay Area a vibrant place for music and art:


1. Support local music and art by going out to shows, buying local art and making donations to organizations that support the arts!

2. Know who your Supervisor is and let them know that you care about ensuring that there are venues and places where music and art can prosper.

3. Contact the Entertainment Commission: their mission is to support nightlife and entertainment, and they’re ready to help you get a special event permit to host music at any cafe, restaurant or other venue.

4. Get involved on the board of a nonprofit organization working on this issue.

5. Ride MUNI and BART and support the pilot initiative on late-night transit by riding and spreading the word.


The lively conversation about the root causes of the affordability crisis and the actions we need to take happened between our diverse and thoughtful panelists led by Walter Thompson, engineer and producer of the documentary Golden City; John Yi, Co-Founder of Code and Canvas; Lynn Schwarz, Co-Owner, Bottom of the Hill; Kim-Mai Cutler, Writer, TechCrunch; Jocelyn Kane, Executive Director, San Francisco Entertainment Commission; and Johnny Hwin, Cathedrals & The SUB.


As described by Nicholas Schneider in The Bay Bridged: the “Concert and Conversation, [was] an open dialogue between artists, techies, entrepreneurs, writers and others about the precarious state of art and culture in a city with a soaring cost of living. Yet, despite the subject matter, there was no yelling, no raw anger, no “blame the Google buses” chants, no tearful laments decrying the end of art as we know it in the Bay. Instead, there were answers, possible solutions and that divine optimistic spirit that seems to define Californians even in the roughest of economic times.”


After the conversation, the audience enjoyed food and beverage from our terrific sponsors Kasa Indian Eatery and Lagunitas Brewing Co. Then, Grammy-nominated Carolyn Malachi thrilled the room with her gorgeous neo-soul groove, followed by powerful acoustic set by folk-rock trio Owl Paws. The audience also enjoyed the interactive demonstration of Our City Stage by Bisi Obateru, and the visual art by Calixto, Code and Canvas resident artist.

We’re so grateful to our Media Sponsor, The Bold Italic, for helping  spread the word about this gathering and to all our fans for coming out to support our organization and our mission. Project AMPLIFI works hard to support music and art as the glue that builds community. As Roman Gohkman described in the Bay Bridged, we’re working to create positive, enlightening experiences, so please consider supporting our organization with your year-end gift.

Posted by Leila Monroe


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